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social media
strategy

AND WHY YOU NEED ONE

 

​​​​​A strategy gives you direction. It connects your brand voice, business goals, and audience so you’re not reinventing the wheel every week. Instead of asking “What should we post?” you know why you’re posting it, who it’s for, and what it’s meant to do.​

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Think clear roadmap for what to post, why it matters, and how it supports your goals, without guessing or burning out.

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WHAT OUR STRATEGY SERVICE INCLUDES

BRAND & AUDIENCE ANALYSIS

We assess your brand voice, audience, and current social presence so your strategy is rooted in who you are and who you’re actually trying to reach.

 

PLATFORM RECOMMENDATIONS

We identify which platforms are worth your energy (and which aren’t) so you’re not spreading yourself thin trying to be everywhere at once.

 

CONTENT PILLARS

We define the core themes your content should revolve around, giving you structure, consistency, and endless post ideas without starting from scratch each time.

 

MESSAGING & TONE GUIDANCE

We clarify how your brand should sound online so your content feels recognizable, aligned, and human across every post.

 

STRATEGIC CONTENT DIRECTION

We outline the types of content, formats, and themes that support your goals, so you know what to create and why it works.

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POSTING CADENCE & PRIORITIZATION

We recommend a realistic posting schedule that fits your capacity and goals, helping you stay consistent.

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IMPLEMENTATION

We deliver a clear, actionable plan you can follow step by step, making it easy to move from strategy to execution.

A STRATEGY IS FOR YOU IF YOU:

Feel stuck or inconsistent with content

Want clarity before investing in ongoing management

Are launching or rebranding

Have a team but need direction

Want a plan you can reuse month after month​

Establishing a social media strategy is essential for any individual or brand looking to build a strong online presence and effectively reach their target audience. We will kickoff your strategy with a 90-minute session during which we will establish your key objectives and goals. Within three weeks, you will receive a comprehensive strategy inclusive of competitor research, target audience, brand voice, content pillars, and more.

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Starting at $1000

Why work with us? We tell you what to post, why it matters, and what you can finally stop doing.

Frequently Asked Questions

What does the booking process look like for strategy services?

 

Great question! ​​We believe clarity starts on day one. Here's exactly what to expect:

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Discovery Call:

We discuss your goals, challenges, platforms, and what hasn’t been working.

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Brand + Social Audit:

We review your current presence, messaging, content, and audience behavior.​

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Strategy:

We build your custom organic social media strategy, grounded in your brand and business goals.​

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Delivery:

You receive your strategy with clear explanations, priorities, and next steps.​

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Walkthrough:

We review everything together so you feel confident implementing it.​

FAQs Strategy
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